pay per click advertising, internet advertising company There are not many things in the online world that Google doesn’t already have its hands in. They are not new to internet marketing advertising as we have seen from their user friendly and free pay per click advertising tool Adsense. A new internet advertising company plan is in the works and it was showcased on June 24. Called Ad Planner some supporters are saying that it will change the face of how online advertising takes place.

Google has or will begin to advise companies on where to spend their ad dollars. I remember a time not too long ago when Google said they would not advise or help companies do to the sheer implications of Google having the ultimate control of who gets the most exposure. They wanted to make it a fair playing feel but like many other things, money clouded their vision and a change is taking place within company.

A non-supporter of the Google ad advisement from Enderle Group said, “Once you control a whole lot of money, and then you try to control how the rest of it is spent, in effect that could be seen as restraint of trade (Canada.com).”